Annie Roos

E-Commerce Copywriter

Digital Marketing Expert

Blogs + Articles

Coyuchi •

COYUCHI | Turiya™ Organic Latex Pillow

Voted "Best Organic Comfortable Pillow" by House Beautiful

Nurture your well-being while you sleep, naturally. This exclusive pillow is designed for proper spinal alignment, relieving pressure on your head and neck.

We harness the raw power and performance of pure, GOLS-certified organic dunlop latex for breathable support that retains its shape over time. The aerated material is sculpted with indentations for your head and ears, providing premium comfort for both side and back sleepers.
Coyuchi •

COYUCHI | Morelia Organic Duvet Set

Experience the comfort and purity of our organic cotton and linen products, all of which are designed to be machine washable.To further nurture your sheets and our planet, consider using a plant-based detergent without bleach or whiteners, and reaching for wool dryer balls in lieu of softeners or dryer sheets.

Experience the comfort and purity of our organic cotton and linen products, all of which are designed to be machine washable.

To further nurture your sheets and our planet, consider usin...
Coyuchi •

COYUCHI | Three Season Down Duvet Insert

Featured in Good Housekeeping's Best Bedding Awards + Best Comforter and Duvet Covers Awards

A naturally lightweight and lofty layer designed for year-round comfort. Pure, responsibly sourced down is encased in a down-proof, 100% organic cotton shell. Stitch-through box construction keeps the 600-fill-power down evenly distributed. All Coyuchi down duvet inserts are made in the USA. The double-washed down is sourced from an Indiana duck farm where the birds are humanely raised, the down is carefully processed, and the quality is controlled from start to finish. We recommend this insert on its own for spring through fall, then layered with a blanket in winter for excellent temperature control.
Coyuchi •

COYUCHI | Cloud Soft Organic Sateen Sheet Set

Voted "Best Cotton Sateen" in the Oprah Daily Sleep O-Wards

Exceptionally smooth and warm to the touch, our Cloud Soft Organic Sateen Sheet Set is tightly woven to keep cool sleepers warm, but not too hot. It’s crafted with weighty, 100% GOTS Certified organic cotton that’s petal soft and gentle on skin. These sheets feature a luxurious drape and subtle sheen, offering a luxe look without the shine of traditional sateens. Choose from nature-inspired solids or scalloped embroidered designs.
Zelouf Fabrics •

Velvet vs Satin: How to Choose the Right Fabric

Looking to make a grand entrance? Then velvet and satin are an excellent place to start. Both materials infuse any silhouette with glamour and sophistication, and both boast a luxurious hand feel that reflects light in distinctive ways. While you’re sure to find satin and velvet at many of the same soirees, these two fabrics couldn’t be more different.
Velvet fabric is characterized by its dense, plush pile, which feels luxuriously soft and plush to the touch. Satin fabric has a smooth, glassy s...
Zelouf Fabrics •

Velvet vs Crushed Velvet: A Treatise on Texture

Few fabrics make a statement as decadent as velvet. With its plush, smooth texture and lustrous appearance, velvet in any form gives off an air of opulence that’s fit for royalty. Velvet has been making dramatic statements for thousands of years, from King Arthur’s fur-trimmed robes to Prince’s embellished velvet suits.
So what’s the difference between velvet and crushed velvet? It’s all in the texture.
Velvet is a woven fabric characterized by its dense, plush pile, created using short fibers t...
Zelouf Fabrics •

Fiber vs Fabric: What’s the Difference Between Satin and Silk?

Silk and satin have a long, luxurious history of making brides and their entourages feel like royalty on their big days. Beloved for the smooth, supple elegance they bring to gowns, dresses, and formalwear, both silk and satin are top choices for any designer browsing our special occasion catalog. But are they the same?
Well, they can be. But the big difference is that satin is a fabric, while silk is a fiber. This means that silk can be woven into satin, but it can also be used to create a weal...
Pura Cashmere •

Pura Cashmere | Women's Cashmere Hoodies

Thoughtful designs and premium materials mean that your cashmere hoodies will rarely sit in the closet for long. Our top rated Cashmere Fisherman Hoodie is the one you’ll wear all the time, with the perfect weight and warmth for morning commutes, chilly offices, and evenings spent outdoors. Wherever the day takes you, your hoodie will soften every moment.

For even more ways to enjoy Pura’s signature softness, browse our wider cashmere collection designed to layer effortlessly with these hoodies...
Pura Cashmere •

Pura Cashmere | 100% Cashmere

Like many of life’s great pleasures, our cashmere only improves with time—softening with wear, and moving effortlessly through your day. Start your routine in the clean lines of our Worsted Cashmere Turtleneck—designed to move with you and soften every moment.

Layering opportunities abound with our Cashmere Sleeveless Shell and Short Sleeve Cashmere Crew, providing the perfect canvas for a weekday foundation that transitions seamlessly into your weekend wardrobe.

For an effortless everyday bas...
Pura Cashmere •

Pura Cashmere | Women's 100% Cashmere Cardigans

Every day calls for a layer or two, whether it’s a leisurely weekend cuddled up with the Classic Boyfriend Cardigan or a bustling day of travel in the sophisticated style of our Textured Cropped Cardigan. From Open Cardigans to Cashmere Zip Ups, we have endless opportunities to layer a little joy into your daily rituals.

Our athleisure is designed to look sophisticated but feel like loungewear, making it easy to slip into lived-in shapes that flatter your silhouette. Each premium natural fiber...
Pura Cashmere •

Pura Cashmere | 100% Cotton

Our Cotton Collection celebrates one of nature’s most versatile fibers, whether it’s knit into the signature fisherman sweaters we love to layer, or expertly woven into a classic button down shirt that elevates everything in your closet. Pure, premium cotton turns simple silhouettes into iconic pieces that are easy to style, and even easier to care for. These are the items that pull it all together, creating an enduring capsule wardrobe that’s fit for life’s daily rhythm.

Our Cotton Collection...
Pura Cashmere •

Pura Cashmere | Hoodies & Cardigans

The belief that clothing should move with you, not just sit in your closet, comes to life through a range of thoughtfully designed pieces that complement your routine. Whether it’s easygoing weekends spent relaxing in our best selling Cotton Fisherman Hoodie, or morning commutes in the polished softness of our Textured Cropped Cardigan, we have an easy layer for wherever the day takes you.

When the weather changes, so does your wardrobe. In warmer months, we reach for the easy drape and movemen...
Coyuchi •

GOTS Certified Organic vs. Oeko-Tex

When Coyuchi first introduced organic bedding and bath linens to the US nearly thirty years ago, the concept of cleaner, safer textiles for the home was still a novel concept. Today, more and more consumers are demanding higher standards from the products they bring home, leading to the rise of organic labelling and new ecological standards and certifications. The spread of environmental accountability and organic farming is a sign of massive progress for the health and safety of the planet, and...
Coyuchi •

Organic Cotton vs Conventional Cotton

The methods and materials that go into farming organic cotton are designed to have the lowest impact on the environment. By banning the use of toxic pesticides and fertilizers, as well as genetically engineered seed, these organic systems are not only cleaner, but they actively replenish and maintain soil fertility and contribute to greater biodiversity. In order to earn organic certification, these producers must meet strict federal guidelines that are overseen by third-party organizations.
At...
Coyuchi •

A Dedication To Biophilic Design

Think of the way your body responds to the color of sunlight as it changes throughout the day—yellow in the morning, blue at midday, and red in the afternoon/evening. Body temperature, heart rate, and circadian functioning are all affected by this transition—blue light triggers serotonin, while its absence (which occurs at night) produces melatonin.
Research has shown that views of nature—even through images—can reduce stress, increase positive emotional functioning, and improve concentration an...
Coyuchi •

Sateen vs Percale: What's The Difference?

In recent decades, “thread count” has become a buzzy term to help shoppers determine the supposed quality and hand feel of sheets. Thread count refers to the number of horizontal and vertical threads present in one square inch of woven fabric. Popular marketing might lead you to believe that more yarn equals better fabric, but this is rarely the truth.
In an effort to pad their numbers, some mills use a “double insertion” technique: running two yarns through the weave as though it were one. The...
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